A Wine Store Loyalty Program's Advantages

As a customer and a small company retailer, you are probably already familiar with loyalty programs and have even joined a couple yourself.

You're in luck if you've thought about setting up a rewards program for your Wine Store in Oakland Gardens, but aren't sure if it would be beneficial. Here to discuss the top four advantages of a wine store loyalty program is our team of retail specialists.

Convert Casual Shoppers into Faithful Patrons

You can't count on repeat business if your wine shop doesn't have a loyalty program. Customers who stop in occasionally to pick up a bottle may be familiar to you because your store is conveniently located or they are probably on their way home from work.  However, there's a chance this consumer has other favorite, equally convenient Liquor store in Oakland Gardens they may visit; your store is only one of many possibilities.

Why not make sure they come to your wine store first?

By providing a loyalty program, you provide a one-time customer an incentive to return to your store and your store only. Why would people shop somewhere else when they can get incentives for doing their shopping with you instead of the other retailer down the street?

Ask your regular customers for comments after you've won them over to your rewards program.  If you have a relationship with them, you may talk to them as they shop or send them a short survey to find out what they think you could do better, what new wines you should add to your collection, and more.